Projects and work samples

 Consultancy work carried out over the last nine years has been of a very diverse nature.
The most efficient and practical approach to offering examples has proved to be at the second stage of inquiry, when potential clients are provided with project outlines and work samples relevant to their specific needs. For one general example, you can visit my last project,  Storm Financial's  website. Previous PR-related work history can be provided on request.

"Maia came to us highly recommended by one of our alliance partners. Maia’s strengths include an extremely high attention to detail, digging until she drags out the minutist, but astoundingly relevant, of details and an artistic and creative flair that also caters for the more conservative corporate arena. We are extremely pleased with the results."

 Julie Cassimatis, Director, Storm Financial (2005)
"Maia has done an outstanding job with our company profile, TV advertising campaign and website. She has been able to understand intimately my thoughts relative to our business and philosophy and then put them on paper. Her services to our firm are a great asset."

Ron Jelich, Principal, Jelich Jones (2003)
"Maia is a highly talented, competent, versatile and reliable professional who has high integrity, is highly ethical and focuses 110% on the best possible outcome for the organisation. Her outstanding dedication, creativity and tenacious ability to find or create the right information or solution for us greatly enhance our organisation and our projects. Maia’s input into any organisation or project will unquestionably be to the delight and utmost satisfaction of anyone who contracts or employs her."

Murray Masarik, Director and Educator, REAL Education (2002)
"If Maia were a writer, she’d be a best-seller. As a publicist, she is superb. Her ideas are highly creative, and she has the talent to put them into practice. This lady is all class. Call her before she’s booked for the next five years."

 Tony Ryan, Manager, HeadFirst Publishing (1999)
"Maia’s enthusiasm, efforts and attention to detail are refreshing in today’s business world. Today’s buzz cliché of working outside the square does not apply to her. With Maia there is no square, period. Her open and honest approach made it easy to make critical decisions. I look forward to working with her in the future and highly recommend her services to anyone who wants to achieve positive results in time and under budget."

 Miles Wood, National Marketing Manager, Hog’s Breath Cafes (2000)
"I commend Maia for her efficiency, reliability, thoroughness and professionalism in dealing with several competing projects, each with tight timelines, requiring a swift grasp of the needs of a diverse client group. I would be delighted to recommend her to any other organisation wishing to utilise her considerable skills."

 Amelia Belbin, Corporate Communications,
Counter Disaster & Rescue Services, Department of Emergency Services (2000)
"Maia has done a fantastic job, coming up with a broad-based, very cost-effective promotional strategy for us. She has been relentless in the pursuit of ideas for the business—no one before has ever come close to having the dedication that she has. After working with Maia we have found there’s a difference between ‘working for a living’ and ‘living for the love of your work’."

 Rae and George Hughes, Zero Gravity Bras (1999)
"Maia is dynamic, professional and always at hand with valuable, commonsense advice. I would highly recommend her as an asset to any business – she really has made a difference!"

Rob Maclachlan, Proprietor Organic & Quality Foods (2001)
"Of particular importance and benefit to me from Maia’s very professional PR service was the skilled mentoring along the way, and the excellent support and advice provided throughout the project. I found this extra effort to be very educational and it now stands me in good stead to handle future media campaigns."

 Julie Van Croonenborg, Size Smart (2001)
"We found Maia to be extremely professional, competent and efficient. We would have no hesitation in requesting her services again."

 Linda Woodhead, Publisher, Insight Publishing Pty Ltd (1999)
"We believe the TV ads you wrote and directed, which were broadcast nationwide, would have made a big impact on raising community awareness of this vital program. On a personal level, we would like to say what a pleasure it was to work with you, and what a great help it was to know that someone as professional as yourself was taking care of things."

 Eileen Culleton (Corporate Fundraising) and Rebecca O’Gorman (Special Events)
Wesley Hospital, Kim Walters Choices Program (1999)
"Maia is highly competent, diligent and professional. My work area benefited greatly from her creativity and expertise."

 John Davies, Principal Fire Safety Officer, Queensland Fire Service (1996)
"Maia was allocated to support my program on the basis of her demonstrated breadth of perspective and dynamic approach to work. Her enthusiasm was infectious, and her assignments were developed, conducted and reviewed in a most professional manner."

 Doug Angus, Director, Disaster Management Service, Queensland Emergency Services (1996)
"Maia adopts a very proactive and professional approach to her work, resulting in a significant output of extremely high quality. I believe Maia’s forte is in providing a media and public relations service in an environment of people helping people."

 Ken Cullum, Director SES (1996)
"I would like to take this opportunity to personally congratulate you on your outstanding effort in your role in Queensland Emergency Services."

 Terry MacKinroth, Emergency Services Minister (1996)
"Maia demonstrated remarkable, unselfish dedication to duty, providing quality media liaison and general promotion of the VP50 Troop Train Project. I believe the significant contribution by Maia was a leading factor in the overall outstanding success of the project."

 Graeme Prideaux, Troop Train Coordinator (1995)
"Maia is a ‘people person’, an asset to any organisation that is driven by the needs of people. She is creative, dedicated and determined, a must in our current business environment."

 Steve James, Promotions Manager, 2AY 104.9FM/1494AM (1993)
"Her commitment to the position (First Aid Coordinator) has been extraordinary. Under Maia’s supervision First Aid training income increased by 1000%. The staff have a great deal of respect for Maia’s drive and commitment and she is well liked and highly valued by all as a team member."

 Ann Telford, Manager Murray River Region, Red Cross (1992)
"Maia is highly articulate, energetic and imaginative. She will be an asset to any organisation requiring input and dedication."

 Greg Aplin, Station Manager, Prime Television Albury (1988)

public relations  

Copywriting, journalism, promotions and sales in television, radio and print media, and freelance photojournalism

Public education, publicity and media liaison – most notably in relation to emergencies and disasters (Queensland’s Department of Emergency Services)

Numerous launches, events and major projects, including the highly successful VP50 Troop Train. For her PR, publicity and media liaison role she was awarded an Australia Day medallion for outstanding service

Providing counsel and a range of PR services to both small and large clients.
Services such as project management, strategic planning, branding, re-branding, corporate launches, website development (concepts/content), corporate videos, multimedia presentations, TV commercials, corporate profiles, brochures, newsletters, articles, publicity campaigns, photography, etc.

Co-author of the book 'So you want media coverage…a simple guide on how to get it and how to handle it’, published by University of Queensland Press (2002)

Multi-skilled     ¨     Versatile    ¨   Reliable    ¨    Creative    ¨    Successful    ¨    Green

She has passionately embraced all things green for well over a decade and has a substantial understanding of green issues and global green trends. She has reported on green issues and contributed her expertise voluntarily to green organisations over the years. Her main professional interest is in contributing to ecological, ethical and holistic organisations and businesses.

Maia has a proven track record—having worked with a high degree of success and exceeded management and client expectations with her professionalism, enthusiasm, creative thinking, dedicated service and comprehensive range of skills.

Her work history encompasses:

Her general approach and her diverse range of skills are of significant value to businesses and organisations seeking empathetic, personalised, professional service and effective public relations strategies — which in essence deals with anything communicated to anyone, in any form.

A creative and effective writer and communicator, Maia has a reputation for reliably and consistently producing quality work. She has won frequent high praise, respect and formal recognition for outstanding professional and voluntary service. Most of her work has been attained through word of mouth.

Testimonials

"I have great pleasure in providing a reference for Maia because she has been such a wonderful guide for me in terms of the projects with which we have been associated.

She is a person with incredible energy – a real enjoyment for life which is infectious to all around her. At the same time, she is very clear on what needs to be done, how it needs to be done, when by and will not compromise on standards.

Maia is not afraid to speak her mind when the situation demands – a very important trait when working as a team. However, she expresses her concerns or ideas in such a way that they are very clear, yet not overpowering.

I have found Maia to be a very good listener and very perceptive about either situations or people causing situations. In short, I think Maia to be an outstanding person due to her range of work skills plus the personal skills which complement the business side of her life.

I thoroughly recommend her as a consultant or to any employer or for any job that she chooses to pursue. There is no doubt in my mind that she will enhance the workforce and/or the project."

John Buchanan, Director, Buchanan Success Coaching (2007)
(Former Head Coach, Australian Cricket Team)